Introducing The “Amber Alert” for Pets ENTER TO WIN A LIFETIME SUBSCRIPTION!

Fri, Feb 19, 2010

Collars & Tags, Giveaways


Did you know that nearly eight million pets end up in animal shelters each year, and that 75 percent are euthanized? I can’t stand the thought of someone’s beloved pet cat going missing and the sheer panic her owners must feel. If this ever were to happen to you, there’s a new service that could greatly increase the chances of finding your lost pet. is a nationwide (US and Canada), 24/7 interactive network for recovering lost pets and reuniting them with their families. You simply purchase one of their stylish ID tags for your pet to wear, and subscribe to the service (first 6 months are free, $9.95 per year to renew, $1.99 activation fee). Each tag comes with a unique “pet social security number” that you register at ID If your pet goes missing, call the phone center or logon at and an instantaneous lost pet alert is automatically broadcast to shelters and rescue organizations within 50 miles of your pet’s last know location.’s network includes 15 thousand shelters and rescue organizations who will immediately be on the lookout for your pet.

When you initially register your ID tag, you can also upload photos of your pet and other information including veterinary records and owner contact info, which can be useful in an emergency. When your pet is found, operators at, who are on call 24/7, will immediately contact you on up to 6 different phone numbers.

The differences between using and a pet microchip include the following:

  • ID tag is clearly visible
  • Lower cost than microchips
  • Non-invasive, no implants
  • Automatic alert system to network of shelters and rescue organizations
  • Easy to update pet info online
  • No microchip reader needed


ENTER TO WIN A LIFETIME SUBSCRIPTION! is offering a cat ID tag and a lifetime subscription to one lucky Moderncat reader! To enter please leave a comment on this post. The winner will be chosen in a random drawing on February 26. One entry per person. The service is only available in the US and Canada.

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331 Responses to “Introducing The “Amber Alert” for Pets ENTER TO WIN A LIFETIME SUBSCRIPTION!”

  1. 151

    I think this is a great idea. Since it is visible then anyone that finds your pet can contact without the use of a microchip reader. This would be wonderful for my babies in case of an escape.

  2. 152

    This is fantastic! We have four cats, 3 of them strictly indoors. However, we have a standard tag on the one cat that no matter how hard we try is an indoor/outdoor cat. Yes, she is micro-chipped, but let’s face it. That does fail sometimes if whomever picks her up’s scanner is not working properly, or they do not scan the right place. I think these tags are great! Sadly, last November, we lost one of our cats who door darted and despite our efforts (and our continuing efforts) she is still not home. Something like this could have really helped. Great product!

  3. 153

    It’s a very good idea.

  4. 154

    What a great service! Our cat used to be an outdoor kitty, so we’re always a little concerned about him running out the door. This would definitely provide some reassurance.

  5. 155

    Don’t run away, baby!

  6. 156

    Sounds like a wonderful service and the tags are stylish!

  7. 157

    very nice looking tags and great for emergencies

  8. 158

    This sounds like a wonderful service that could really help reunite pets with their owners. I like the idea very much.

  9. 159

    These are really cute! I have 3 cats they are indoor only, but lately my oldest cat Tyson has snuck out through the door when you aren’t paying attention, not really sure why lately, he is almost 6yrs and has ALWAYS been an indoor kitty, he usually does not go any further than the deck, but this would give me some extra piece of mind just incase on day he gets brave and jumps off the deck!

  10. 160
    Jen Gallant

    Would love to win :) Great product!

  11. 161

    indoor cat’s been escaping every time someone opens the door that leads to the backyard. she likes to sniff around. idtag would be useful just in case she gets more confident and sniffs to and out the gate.

  12. 162

    I have outdoor cats so this would be great!

  13. 163
    Shadie Kaye's Mom

    On behalf of ALL furkids, Kudos and God bless to whom ever stated this org.
    ps: I like the pink tag cause I'm a purdy girl kitteh

  14. 164

    Really really cute. I have 6 cats….

  15. 165

    I think this is a great idea alternative to microchip which has to be inplanted to pets.

  16. 166

    Great idea. A little insurance for my prize-winning Turkish Van!

  17. 167

    I love that it’s non-invasive! Great concept!

  18. 168

    We could use several of these (2 cats, 6 dogs!!!) Here’s hoping we do
    win one…

  19. 169
    Edward Sonnenschein

    what a great product – anything that will assist in returning a lost pet to its home is something worth having!

  20. 170
    Sean Sonnenschein

    now this is something that i would buy for family members for their pets in case something happened. I remember when my dad’s Bengal was stolen 10 years ago – how helpful something like this might have been then.

  21. 171

    I loved this idea… I’ve lost a pet once, and there is nothing more frightening than the thought of your cherished friend being euthanized because you cannot localize it in time…. Thanks you!!!!

  22. 172
    johnny M

    great service ! please count me in – thanks :)

  23. 173
    10 cat Mom

    Those are a good idea for my short haired cats, but I cannot imagine putting collars on our Norwegian or Maine Coon kitties.

  24. 174

    I’d love to have one of these for my kitty!

  25. 175

    My indoor cat got out a year ago, and I never was able to find him.

    I was devestated,…and still cry over him all the time. I did
    everything I could to find him. Maybe this would have helped.

    I have four other cats now, and would love to have id tags for them.

    I hope I can win these. Until you have lost a cat, you don’t know how devestating it is.

  26. 176

    It definitely gives peace if mind, especially when my cat eyes the door and judges very carefully when to make a go for it.

  27. 177

    Pick me, please.

  28. 178

    fantastic idea!

  29. 179
  30. 180

    I love these.

  31. 181

    Every little bit helps, right? I don’t know what I would do if one of my purrs went missing though…terrorize the local humane society?

  32. 182

    Very good idea for worried Moms!

  33. 183

    IN DIRE NEED! accidently let my wifes bengal get out one day. House was in a state of panic for 20 minutes till he ran to the door scratching to get in.No possible way to catch him, he was way to fast. What a wonderful idea for any pet lover.

  34. 184
    israel y

    wow what a great service!

  35. 185

    These tags are great looking and good for your kitteh, too!

  36. 186

    What a fantastic idea. I’d be heartbroken if I lost one of my furbabies.

  37. 187

    I’ve always had a concern over implanted id’s. I’ve never actually heard of negative effects. However, I don’t like taking chances with my kitties!

  38. 188

    I’ll look into this!

  39. 189
    Chelle M

    My heart aches to think of my girls out in this big world with no name tag to speak for them.
    I found a dog once and called the id clearinghouse number, the dogs parents were over 500 miles away… They and their dog were reunited.

  40. 190
    Maryann Royster

    Good idea for my dogs which sometimes wear a collar but not for my indoor cats who never ever wear a collar.

  41. 191
    Moo's mommy

    these are such a great idea. while my Moo is chipped, i would love to have one of these too as they are way more visible.

  42. 192
    Little Doll

    I’m on a very limited income and microchipping all six of my cats is beyond my means; without a car or good health I have trouble just getting out. Unfortunately, my cats don’t have that problem and are faster than I am. Little Doll, who is a complete indoor cat, got out last summer, my neighbor’s dog went after her and she disappeared. Thank goodness, it turned out that she was hidden in the covered wood pile next door. I was able to leave food and water for her everyday and talk to her. After ten days, my neighbor rearranged the wood. Little Doll popped out and ran home. I am fearful of such a thing happening again.

  43. 193
    kim maddox

    Great idea and nice tags!! :)

  44. 194

    this is truly fantastic. It’d be great if they sold tags built into/embedded into the collar, rather than a dangly one that could be ripped off.

  45. 195

    One of our two kitties is quite the explorer when we let her outside… this would definitely help me feel better about letting her out!

  46. 196
    Sara A.

    Oh wow, those are cute little ID tags! And yes, the IDTag is a lot cheaper per year than the microchip company that I use now. I love this idea! My cat is always trying to stick her nose out the door, so having such a wide “APB” range like the IDTag has really would make me feel better if she ever got out.

  47. 197

    If I would have known they had this…. I’d love to get something like this for my cat! =^^=

  48. 198

    Wonderful idea. Would love for my kitten to have one.

  49. 199
    Robyn Maslowski

    This rocks. Great idea. Thanks for the chance.

  50. 200

    This is awesome!

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