I’m always excited to try a new non-clay cat litter, so I was intrigued when I found Purr & Simple. So far, I’ve tried litters made from corn, wood, wheat, soy, and paper, but Purr & Simple is completely different. It is made by Eco-Shell Inc, a company that specializes in creating Earth-friendly products using agricultural by-products. Purr & Simple is the first cat litter to use by-products from the tree nut industry, and they have discovered something awesome. Apparently, tree nut shells, including the inner membrane surrounding the nut, have incredible natural odor absorbing properties. I can tell you, I’ve tested this new litter and I am very impressed! Mother Nature may have solved our litter box odor problems!
I first encountered Purr & Simple last year at the Global Pet Expo. I met Gail and David from Eco-Shell in the Purr & Simple booth where they were using a sophisticated demonstration system to show just how good Purr & Simple is at eliminating odor. They had a special machine that pulls the air into a glass tube filled with crystals that change color according to the amount of odor (ammonia, I believe) in the air. They ran the test on each litter for me and the Purr & Simple results were so dramatically lower than ANY of the other litters, it certainly caught my attention. (Not to mention that Gail and David are also really nice!)
So they sent me some of the litter to test for myself and, I have to say, it exceeded my expectations. Purr & Simple comes in both pellets and a new clumping formula. I tested both and they both absorb odor equally well. The pellet formula, like most pellet litters, has very little dust and is easy to clean. The clumping formula clumps really well, forming nice solid clumps that are easy to scoop, plus the cats love the texture. Purr & Simple is a dark brown color, which hides the solids (and can also make it a little challenging to find the solids when scooping). The clumping formula looks like coffee grounds, with larger granules that don’t track as far as some of the lighter wood litters I’ve tried. The clumping litter does put off some dust, which is also a dark brown color and requires regular cleaning. Maybe you can think of this as a benefit, because it makes it pretty obvious when it’s time to clean the dust!
Purr & Simple is currently available at pet stores across the US and Canada. Check their store locator to find a store near you. If you can’t find a store near you, please contact Purr & Simple for more information.
Allergy Alert
You may be asking the question, “What about people with tree nut allergies?” The Purr & Simple website addresses this question and says that testing shows very low nut protein levels in the litter, however, they recommend that people with severe tree nut allergies do not use this product.
ENTER TO WIN! FIVE WINNERS!
Five lucky winners are going to get to test Purr & Simple for themselves! Each winner will receive a 10 lb bag in their choice of either pellets or clumping litter. Please leave a comment on this post to enter. The winners will be chosen in a random drawing on March 14, 2011. One entry per person. This giveaway includes free shipping to addresses in the US and Canada. Canadian winners will need to pay applicable taxes and duties.
March 7th, 2011 at 6:29 pm
Wonderful, Wonderful. The cats will love
March 7th, 2011 at 6:30 pm
Been looking into new, more natural litter options. Purr & Simple seems like a good choice!
March 7th, 2011 at 6:33 pm
Always looking for a truly effective alternative to clay litter, and would love to try this.
March 7th, 2011 at 6:34 pm
Eager to give this a try. We go through litter like fur flies in a cat fight!
March 7th, 2011 at 6:34 pm
This is great! Would make the boys day!
March 7th, 2011 at 6:36 pm
Please! Purr & Simple seems very good! My 16 cats are interested in trying this new litter. These products have to come to Brazil! There are many consumers waiting for this!
March 7th, 2011 at 6:36 pm
We are always searching for a better litter and would love to try this out.
March 7th, 2011 at 6:39 pm
this product sounds promising.
March 7th, 2011 at 6:44 pm
I like hearing about new litter choices. I use chicken feed now, but my flubbers doesn’t like to cover her business because it’s pretty heavy. But the sawdust litter is too light and gets all over the place!
March 7th, 2011 at 6:47 pm
I would love to try a new litter. I’m still trying to find one that really works well.
March 7th, 2011 at 6:48 pm
I love the idea of all natural litter, and I love that it also comes in a clumping formula. My cat Tink, thinks the pellets are playthings…I find them all over the bathroom. So this will be nice to try to see how she likes it. I know I will, I have a breathing problem, so the dust from regular litter makes it hard for me to breathe when cleaning and refilling the litter box. I would love a chance to try this new litter!
March 7th, 2011 at 6:48 pm
WE’ve been using pine pellet litter for a while, but are always keeping an eye out for something environmentally friendly, non-dusty, and more effective. I’d love to try this peanut-shell-based litter.
March 7th, 2011 at 7:02 pm
Worth a try. I use World’s Best Cat Litter now and really like it, but I’m open to trying something new. Anything but clay!
March 7th, 2011 at 7:17 pm
We would LOVE to try some of the clumping litter to see how it does in the automatic litterboxes. It would be SO nice to be able to use a good clumping litter!
March 7th, 2011 at 7:17 pm
Would definitely like to test it out!
March 7th, 2011 at 7:18 pm
Looks interesting. I’d love a chance to try it.
March 7th, 2011 at 7:26 pm
This cat litter sounds great. I would love to try a new non-clay litter for my 2 boys!
March 7th, 2011 at 7:28 pm
I use World’s Best, but I’m willing to try another non-clay litter. This one sounds good!
March 7th, 2011 at 7:28 pm
We use a wheat litter now, but I would love to win some to try it out.
March 7th, 2011 at 7:30 pm
Would love to give this one a try!
March 7th, 2011 at 7:31 pm
Less smell AND sustainable? Very nice! They need to come to WNY.
March 7th, 2011 at 7:35 pm
Sounds fantastic! Me & the kitties are really excited to try it out!
March 7th, 2011 at 7:45 pm
Sounds interesting. I love WBCL but I’m always for trying something new!
March 7th, 2011 at 7:47 pm
The clumping litter sounds great! We’d love to try it.
March 7th, 2011 at 7:47 pm
This sounds like a GREAT new product. I would love to try the clumping litter. Thank you.
March 7th, 2011 at 7:50 pm
I’d love to try this new litter. My Lila needs something that clumps better.
March 7th, 2011 at 7:51 pm
Wow! That looks like a neat idea. We’d like to try it!
March 7th, 2011 at 7:56 pm
I have asthma, so the more natural the better! Sounds like a good one to try!
March 7th, 2011 at 7:58 pm
I would love to try this–we go back and forth between a few different natural/eco-friendly brands because we can’t find the perfect one.
March 7th, 2011 at 8:01 pm
Looks great! I’m always ready to try a better litter.
March 7th, 2011 at 8:02 pm
Yay, new category of litter to try.
March 7th, 2011 at 8:05 pm
No Clay and takes away odors, such a deal!
March 7th, 2011 at 8:10 pm
WOW! This is great. Will have to try soon
March 7th, 2011 at 8:11 pm
I have conventional and automatic litter boxes, but if Purr & Simple works I may have to ditch the automatic.
March 7th, 2011 at 8:14 pm
I’d love to try this litter. I hope my cat will use something like this!
March 7th, 2011 at 8:14 pm
So excited to try this new litter! I’ve been so-so about all the litters I’ve tried since my favorite was discontinued about a year ago. Looking forward to finding this and giving it a go!
March 7th, 2011 at 8:15 pm
looks interesting, another alternative to clay is always good!
March 7th, 2011 at 8:16 pm
This sounds very interesting! Would love to try it.
March 7th, 2011 at 8:18 pm
I am always looking for new and better litter products. I would love to give this a try!
March 7th, 2011 at 8:26 pm
You have me convinced !
March 7th, 2011 at 8:27 pm
I would like to give this litter a try.
March 7th, 2011 at 8:29 pm
I’d love to have my kitties try this. Also, please make this available for folks in Dallas, Texas.
March 7th, 2011 at 8:32 pm
Boy. I (meaning Simba and Smokey) would love to try the Purr & Simple Clumping Litter. I have been reading a lot about how evnironmentally damaging clay litter can be, and I hope to make the switch soon.
March 7th, 2011 at 8:35 pm
It’s great to have a place to learn about new products–how they work, all the pros and cons. I’m lucky to have a cat who’s very easy about the litter box, but any improvement would be great.
March 7th, 2011 at 8:41 pm
I’m excited to try this
March 7th, 2011 at 8:43 pm
Hope I win!
March 7th, 2011 at 8:43 pm
Garfield is so allergic to the dusty unscented litter we use… and we’ve tried everything… but not this! We’d love to win!
March 7th, 2011 at 8:49 pm
I am new to being owned by cats. I am owned by two rescue kitties. I am still learning about cat litter, this looks really neat, and I live that it’s natural.
March 7th, 2011 at 8:50 pm
I think we’ve tried just about every kitty litter . . . but we’re always up for trying something new!
March 7th, 2011 at 8:51 pm
I’d love to try this. My 3 indoor cats are testing my litterbox-cleaning-patience!